Email Marketing
Our email marketing allows you to put engaging, professional-looking emails in front of your customers at just the right time. Whether you're delivering a standalone newsletter, an integrated online/offline campaign, or an ongoing CRM program.
Our expertise in data segmentation and variable content means we can successfully create, manage and deliver your email marketing. Minimise the number of emails that are undelivered due to spam filters. Create limitless message variations to target different segments of your customer base. And give real impact by incorporating colour, personalised images within the body of your email.
If you regularly send email campaigns to your customer database, we're now able to let you create variable template emails. This means you can edit copy, add images and content and send to your prospects whenever you want. It's available 24/7 to users around the world within your organisation. And it promotes brand consistency, as you can track, report on and order your emails just like you can with all your other marketing material.
Email marketing becomes especially powerful when you deliver a personalised URL (Purl) alongside a direct mail piece reinforcing a similar message. This drives customers to your website, and makes for a uniquely personalised web experience.
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