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From our Blog

Ecommerce opportunities in personalised gifts

Ecommerce opportunities in personalised gifts

During lockdown a delivery driver making multiple doorstep drop-offs was a common sight and, for many households, a daily occurrence. Because, when you can’t get to the shops, you get the shops to come to you. Not only were those accustomed to shopping online doing more of it, but it gave slow adopters like the over-65s the nudge they needed to join the ecommerce party.

Brexit and the renewed importance of partnerships

Brexit and the renewed importance of partnerships

With everything else that was going on at the time, the end of the Brexit transition period and the dawn of the UK’s actual “divorce” didn’t feature so highly in the news. Many businesses had braced themselves for a “no deal” and, while recognising that it could potentially have been a whole lot worse, they are finding the impact is still very real.

Smart scaling for B2C gifting

Smart scaling for B2C gifting

In the early 1930s when Allan F. Mogensen, the creator of work-simplification, coined the phrase “Work smarter not harder” he couldn’t have imagined that it would become the tagline for an award-winning advertising campaign. Even less that, following its adoption as BT’s slogan, it would become part of our national lexicon and a mantra for businesses across the world.