Complex, personalised cards in under 24 hours
Results we achieved
To create an “end-to-end” solution (from online ordering, through manufacture and on to final delivery to the customer) for five additional, personalised cards. These to incorporate white print, plus 4-colours onto foil card and precisely match those in the existing Match Attax range.
As it was critical that players shouldn’t be able to determine even subtle differences between these and the current cards, and because consistency of quality was key, Prime;
"That the cards should match our existing range was a no-fail element of the project. We knew using different printing processes made this a big ask but we (and more importantly our customers) are delighted with the results." - Topps Direct